I found a TED Talk that offers further proof that minus is indeed the new plus.
In this "The paradox of choice" talk Psychologist Barry Schwartz argues the reality that more choice leads to less happiness. If you're like me you'll be shocked by the inner dissonance this grand statement brings - "the key to happiness is lower expectations."
The paradox is fascinating. One whose time has come. If you've got 20 minutes -
If you only have 6 minutes - The Boys really like this one (and I do to) -